Health Matters

Nutrition made easy!
The NuVal™ Nutritional Scoring System helps you cut through confusing nutrition information so you can make decisions about food quickly and easily. With NuVal™, you can feel good about your choices – in just seconds – while you’re shopping.

NuVal™ is… A Different Approach to Nutrition
• Simple—The NuVal™ System provides comprehensive nutritional information in one simple number between 1 and 100. The higher the score, the more nutritious the food.

• Inclusive—At Kroger, you will see NuVal™ Scores on all kinds of food – from apples to chips and from our Kroger brands to national brands – not just products from specific manufacturers.

• Convenient—NuVal™ scores are right where you shop. Look for the blue NuVal™ logo on shelf tags throughout the store, so you can compare overall nutrition the same way you compare price.

• Objective—The NuVal™ System was developed by an independent panel of nutrition and medical experts from leading universities and health organizations. The panel was led by Dr. David Katz, MD, of the Yale Griffin Prevention Research Center. No food or beverage manufacturers or special interest groups had any influence on developing NuVal™ or its scores.

• Value-focused—NuVal™ Scores help you get the most nutrition for your money by allowing you to compare price and nutrition side-by-side on the same tag. The NuVal™ System is one of the ways that Kroger is helping you make healthier choices on any budget.

For more infomation, visit NuVal™.

To schedule a NuVal™ tutorial from a HealthMatters at Kroger^SM  Dietitian, enter your zip code here and select "Wellness Services" in the store search filter. Our dietitian will show you how to make more nutritious choices throughout the store.