Kroger Brand

Kroger Brand gives you top-shelf quality at budget-friendly prices. Dishing out Mom’s classic lasagna recipe tonight? We’ve got you covered. Cleanup supplies for spills big and small? We’ve got that too. No matter the occasion, with Kroger Brand, it’s all awesome...and it’s all affordable.

SAVE on Kroger Brand

New Products from Kroger Brand

Everyday Must-Haves

Shop by Category

Frozen Faves

Taco Night

Flexible Snack + Meal Ideas