It's a 10® Miracle Hair Mask is a simple-to-use, conditioning treatment made to enhance softness and smoothness. It is developed to respond to the demands of today's color treated, heat styled, and otherwise processed hair. Flexible enough to be used as a daily conditioner and also intensive enough to be used as a periodic deep-conditioning treatment, the Its a 10® Miracle Hair Mask delivers unparalleled results for dry, damaged, or over-processed hair.