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L'Oreal Paris Superior Preference Permanent Hair Color 5A Medium Ash Brown Perspective: front
L'Oreal Paris Superior Preference Permanent Hair Color 5A Medium Ash Brown Perspective: back
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Item 1 of 6 is selected.

L'Oreal Paris Superior Preference Permanent Hair Color 5A Medium Ash Brown

4.13(4367)View All Reviews
1.0 ctUPC: 0007124925307
$13.49
$13.49/each
  • 1.0 Ultimate Black
  • 2 Natural Black
  • 3 Soft Black
  • 3C Cool Darkest Brown
  • 4 Dark Brown
  • 4A Dark Ash Brown
  • 4M Dark Mahogany Brown
  • 4R Dark Auburn
  • 4SM Dark Soft Mahogany Brown
  • 5 Medium Brown
  • 5.5AM Medium Copper Brown
  • 5G Medium Golden Brown
  • 5MB Medium Auburn
  • 5a Medium Ash Brown
  • 6 Light Brown
  • 6.5G Lightest Golden Brown
  • 6A Light Ash Brown
  • 6AM Light Amber Brown
  • 6R Light Auburn
  • 7 Dark Blonde
  • 7.5a Medium Ash Blonde
  • 8 Medium Blonde
  • 8.5A Champagne Blonde
  • 8A Ash Blonde
  • 8G Golden Blonde
  • 8S Soft Silver Blonde
  • 9 Natural Blonde
  • 9.5A Lightest Ash Blonde
  • 9.5NB Lightest Natural Blonde
  • 9A Light Ash Blonde
  • 9GR Light Golden Reddish Blonde
  • 10NB Ultra Natural Blonde
  • LB01 Extra Light Ash Blonde
  • LB02 Extra Light Natural Blonde
  • UL61 Hi Lift Ash Brown
Purchase Options:

Product Information

  • New & Improved Superior Preference is suitable for all hair types and provides beautiful gray coverage with up to 9 weeks of fade-defying color.

    • L'Oreal Paris Superior Preference Fade-Defying Permanent Hair Color, 5A Medium Ash Brown, 1 kit; New and Improved Superior Preference offers rich, luminous, fade-defying color that has beautiful gray coverage and is suitable for all hair types
    • New fade defying system provides rich long-lasting tones and now up to nine weeks of fade-defying color
    • New, no-drip conditioning gel formula offers better hair adherence and a more precise application
    • Infused with a UV filter and Vitamin E, the Shine Protect Conditioner helps keep first day color vibrancy and provide silky, resilient hair
    • Available in over 50 luminous shades

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  • Reviews

    Average Customer Rating
    4.13
    (4367)
    5
    (2648)
    4
    (775)
    3
    (294)
    2
    (158)
    1
    (492)

  • Great product

    etherhaneefa_8612 - 2025-06-11
    [This review was collected as part of a promotion.] I really love this hair dye because it doesn’t dry my hair out like some others do and instead it makes my hair shine and smell so go...
    Originally posted on influenster.com

  • Good coverage

    jtorres1_612 - 2025-06-09
    [This review was collected as part of a promotion.] L'Oreal Paris Superior preference is a pretty good product. It gives great gray coverage. My main complaint about this product would ...
    Originally posted on influenster.com

  • Amazing

    crystalm655_3671 - 2025-06-07
    [This review was collected as part of a promotion.] I was honestly nervous to try a light ash blonde at home, but L’Oréal Superior Preference completely blew me away! 💁🏼‍♀️ The color ...
    Originally posted on influenster.com